FRESH: is different …affluent new markets: powerful marketing: realistic charges: unlimited free parking

Fresh: Cheltenham is now sold out. We are happy to receive further applications which will be added to our Reserve List. If we cannot fit you into Cheltenham in April, you may like to consider our Ascot Fair in September. Please request an application form from

Please note that Fresh: is a fair for galleries and a limited number of artist collectives. We do not accept solo artists.

Fresh: facts for Exhibitors


  • 51 stands from 10 to 25 square metres

  • Bi-annual Sculpture Park (next in 2020)

  • 5.4 million people within 75 mins drive

  • 450,000 people visit Cheltenham Festivals each year

  • 10 minutes off the M5

  • Unlimited free parking

  • 5,000 visitors in 2018 and growing


  • 55+ stands 12 to 35 square metres

  • In the main Grandstand Concourse

  • 8.64 million people within 75 mins drive

  • 350,000 people attend Royal Ascot over 4 days

  • Less than 20 mins off M3, M4 and M25

  • Unlimited free parking

  • Forecast 6,000 visitors in 2019 and growing

both Fairs:

  • Original prints and paintings

  • Sculpture in limited editions plus glass and ceramics

  • No limit on price (most sales £500 - £5,000)

  • 2 Fresh cafes. Discounts for Exhibitors

  • 2 artist studios for demonstrations

  • No racing – just art

  • Free wifi

  • Free off-stand storage

  • Free trolleys for unload and load

  • Professional marshals